Keywords are one of the most important things to get right when creating pages for your website. How exactly do you identify and select keywords for effective SEO and come up with useful sets of phrases to use to create content. Over the past week or so I’ve been working on a presentation for the […]
The art of SEO has been filled with many a marketing specialist and web design company extracting money out of a client for very little work and results. The reasons provided as to why a website doesn’t receive traffic are endless, but as small medium sized business we know nothing and tend to believe what
I’ve spent today carrying out a website assessment for a Technology @ Work client for the National B2B Centre. When reviewing how the site appears in the search engines, to my surprise the page titles in the SERPS results all showed additional words prefixing the title that had been set in the page code. A
For the past week I’ve been posting on a number of blogs trying to get good position in the search engine listings. Â I’ve spent years talking about SEO and the how to, probably anout time I actual sat and done some proper work and show it works. 1 example of how it’s worked. A couple
The majority of websites I’ve come across for Small Medium Sized businesses fail to get results. Â Firstly they are no where to be seen in search engine results pages and secondly when a potential client lands on the site they leave straight away. Do you want your website to be visible in the search engines
One of the most common questions I get asked when presenting on on-line marketing is…. Â How do I find an SEO expert / company that I can trust. Well this may help – most of the answer presented in the document I would give in my answer but to provide extra weight….. Â here’s the view
Always wondered if Google will index all your website, well apparently the answer is “YES” it will – but it all depends on the quality of the content and the number of sites that link to you. Does all this sound familiar. – see the Google webmasters video for an answer. Effectively the video talks
Spent the last two days delivering workshops to a mixture of different companies on Traffic Generation for websites. Covered the usual SEO bits and also went into more detail on Pay Per Click and Analytics. What’s surprising is the number of business that spend money on Pay Per Click but do no optimisation for the
First post for 2009. Surprised that I’m still going with this blog. Hoping to write some articles ok seo, websites, analytics and lots of useful topics. Might even try and put it all together into an e-book. Well we’ll see how that pans out, bit it’s good to have a goal. Happy New Year again,
The beauty of on-line marketing is that all aspects of an electronic campaign can be tracked. This will enable the true return on investment for marketing activities to be realized. Google provides access to a web based toolset that enables any website owner to easily track the on-line effectiveness of the website and associated electronic
