Social Media

importance of images in social media engagment

The Power of Pictures: How Images Grab Attention on Social Media

In today’s fast-paced digital world, getting your business noticed on social media is harder than ever. This guide explains why strong images are not just helpful, but absolutely essential for catching the eye of potential customers. We explore how visual content cuts through the noise, builds your brand, and encourages people to stop scrolling and engage with what you share.

Two changes to LinkedIn this week

Two changes to LinkedIn, one is an important change that all social media practitioners should be aware of and the second is something I’ve been trying to accomplish for a good time and eventually found a post on how to do it. Twitter updates This is the major change which will affect the way many

Search Visibility for your Website, Blogs and Social Media

Over the past few weeks I’ve won a couple of contracts to deliver a mixture of ecommerce websites and brochure based sites. It’s interesting the levels of success being gained already on the search engines with very little actually focus on search engine marketing . Over the past 10 years I’ve had the privilege of

Digital Marketing and a lot more – Free Workshops

Spent this evening finalising a workshop for deliver at the University of Warwick.  The National B2B Centre have won a contract to deliver a number of workshops on a range of subjects and Gareth Edwards and myself are due to deliver the first workshop tomorrow.  We’re hopning for an interactive session that will enable the attendees to

Get a real name for you facebook business page

Getting meaningful name for your Facebook page always meant you needed to get 25 likes before you could request one. Not any more – get it today. Facebook have lifted the restriction meaning regardless of the number of LIKEs you can request and activate instantly. Well it worked for me and one of my clients

Getting to grips with social media…..

How do you track and manage your social media – Gareth Edwards gave a talk at the NB2BC networking event tonight that overviewed how some of the B2B clients have addressed and looked at the world of Social Media. He pulled out a few trends, the main one being in the area of Making Social

How big is social media.

Did you know that Facebook has more users than the number of people living in the USA? The above statement is mind-blowing when you think about it. Facebook is an enormous website touching many countries and peoples lives, but my natural instinct would be that the population of the USA would have been larger. Social

Measuring Social Media Engagement in Analytics

With the rise in businesses starting to venture into the realms of social media how can you actually start measuring the benefits of all the posts and information being put to Twitter, Facebook and LinkedIN.  The rise of the  ‘Add This’ button and Facebook Likes needs to be tracked effectively. These tools are growing in

Focusing on traffic or Focusing on Conversion

Is it better to focus on number of visitors or quality of visitors? Is the ultimate aim of a website converting visitors into customers? Is there a right or wrong answer to both questions? In reality we look at building websites that engage and encourage the user to either carryout a conversion act or engage

Creating a Facebook FanGate.. Step by Step Guide

I’ve recently started using Facebook Company Pages with a number of clients, not wanting to be beat by technology I’ve tried to create a FanGate page to assist with gaining ‘LIKES’.  This step by step guide may not be correct but it worked for me.  Please feel free to add comments if you’ve managed to

Scroll to Top