Search Engine OptimisationThe Search Engine Optimisation - SEO Workshop has been developed to assist business in understanding how to achieve top listing in Google, Yahoo and Bing.
This course has been designed to help business owners, marketing managers and website designers understand the basics to ensure a website appears in the search engines.
It looks at the techniques used to build websites that work well with search engines and looks at the key concepts to ensure that the site is doing everything properly.
Whether you employ a third party to carryout Search Engine Optimisation for you or you undertake this task yourself, this course will provide you with a clear understanding of the process, techniques and tasks that have to be carried out.
The course covers the following subjects:
- website objectives
- identifying the users of your website
- choosing and selecting the correct keywords
- identifying the competition
- assessing your on-line search position and your competitors
- the importance of links and developing a strategy
- creating sensible actions
Booking Options:
- 1:1 running - at your location, looking directly at your website and business
- As a group - at your location for upto 10 people
- In a mixed group - at our training centre with other businesses. This provides an opportunity for networking and receiving feedback